SE Ranking Pricing 2026: Core vs Growth – Which Plan Do You Need?

Honest pricing breakdown · All prices verified July 2026 · 11 min read

SE Ranking has two plans in 2026. Core costs $103.20/month on annual billing ($129/month monthly) and covers keyword research, rank tracking for 2,000 keywords, site audits, backlink analysis, and AI search visibility across ChatGPT, Perplexity, and Google AI Overviews. Growth costs $223.20/month (annual) and adds 30 projects, 5,000 daily keyword checks, and historical data. A 14-day free trial is available on Core – no credit card required. Prices verified July 2026 by ClaroRank from SE Ranking’s official pricing page.

Affiliate Disclosure: ClaroRank earns commission on SE Ranking referrals. This never influences plan recommendations – we suggest the plan that fits your situation, not the most expensive one.

SE Ranking Plans in 2026: What Changed

SE Ranking restructured its pricing in late 2025. The old three-tier system – Essential, Pro, Business – was retired. There are now two self-serve plans: Core and Growth. A third Enterprise option exists but requires direct contact.

If you signed up before late 2025, you may still be on legacy pricing. Check your account billing page – you can switch to the new structure when your current term renews.

SE Ranking Pricing at a Glance

	Core	Growth	Enterprise
Annual price	$103.20/month	$223.20/month	Custom
Monthly price	$129.00/month	$279.00/month	Custom
Annual saving vs monthly	~20%	~20%	–
Projects	10	30	Custom
Manager seats	1	3	Custom
Keywords tracked/day	2,000	5,000	Custom
Audit pages/month	250,000	2,000,000	Custom
Historical data	No	Yes	Yes
API access	No	100k credits	Full
Guest links	No	Yes	Yes
White-label reporting	Yes	Yes	Yes
AI search tracking	100 prompts/day	250 prompts/day	Custom
Free trial	14 days, no CC	14 days, no CC	Demo

All prices verified July 2026 from seranking.com/pricing. Annual billing saves approximately 20% versus monthly. Monthly pricing available without commitment.

SE Ranking Core – $103.20/Month (Annual)

Core is the right plan for the majority of freelancers and small agencies. At $103.20/month on annual billing, it delivers everything needed to run a serious SEO operation for up to 10 clients:

• 10 projects – one per client domain
• 2,000 keyword checks per day – tracks up to 2,000 keywords daily across all projects combined
• 250,000 audit pages per month – sufficient for most small to mid-size websites
• Unlimited keyword research and competitor analysis – no cap on lookups
• Unlimited backlink research and monitoring
• White-label reporting – brand all reports with your agency logo, included by default
• AI search tracking – 100 daily prompts across ChatGPT, Perplexity, Google AI Overviews, and Gemini
• Looker Studio, GA4, and GSC integrations
• Local marketing tools – up to 3 locations
• 1 manager seat – single user access

The 2,000 daily keyword check limit covers approximately 20 clients at 100 keywords each, or 10 clients at 200 keywords each. For most small agency workflows, this is sufficient. Track your most important keywords daily and add secondary keywords on weekly or monthly refresh cycles to stay within the limit.

Pro tip: Use keyword groups within SE Ranking to organise your 2,000 daily checks by client. Set your highest-value client keywords to daily tracking and lower-priority terms to weekly – SE Ranking allows per-keyword check frequency settings.

Who Core Is For

Situation	Core covers it?
Solo freelancer, 1–5 client sites	Yes – 10 projects is more than enough
Small agency, up to 10 active clients	Yes – matches the project limit exactly
Needs white-label client reports	Yes – included on Core by default
Needs AI search tracking (ChatGPT etc.)	Yes – 100 prompts/day included
Manages 11+ active client domains	No – upgrade to Growth
Needs historical ranking data	No – Growth only
Needs API access	No – Growth only
Team of 2+ users needs access	No – 1 seat only, upgrade to Growth

SE Ranking Growth – $223.20/Month (Annual)

Growth at $223.20/month (annual) is the right plan when you consistently hit the Core plan’s ceiling. The jump is significant – $120/month more than Core – so only upgrade when the additional capacity is genuinely needed:

• 30 projects – right for agencies managing 15–30 active clients
• 5,000 keyword checks per day – 2.5x more than Core
• 3 manager seats – first team seats included
• Historical data – full ranking history for trend analysis and reporting
• API access – 100,000 credits for custom integrations and reporting
• Guest links – shareable report links for clients without giving platform access
• 2,000,000 audit pages per month – for large or enterprise-grade sites
• 250 AI search tracking prompts per day

Growth vs SEMrush Guru – The Price Point Decision

SE Ranking Core	SEMrush Pro
SE Ranking Core – $103.20/mo	SEMrush Pro – $117.33/mo
2,000 keywords / 10 projects	500 keywords / 5 projects
White-label reports included	No white-label reporting
AI search tracking included	AI tracking $99/mo extra
14-day free trial, no card	14-day free trial, card required
Affiliate link: /go/se-ranking/	Affiliate link: /go/semrush/

At $223.20/month, Growth sits close to SEMrush Guru at $208.33/month. At this price point, the comparison is worth running before committing. SEMrush Guru gives you deeper competitor traffic analysis, the Content Marketing Platform, and historical data across a larger database. SE Ranking Growth gives you better value per project, white-label reporting at no extra cost, and AI search tracking included.

The verdict: if your agency’s primary deliverable is SEO reporting and rank tracking for clients, SE Ranking Growth is the better value. If you need deep competitor traffic analysis or PPC research alongside SEO, SEMrush Guru justifies the price.

Annual vs Monthly Billing

Annual billing saves approximately 20% versus monthly. Core drops from $129/month to $103.20/month – a saving of $309.60 per year. Growth drops from $279/month to $223.20/month – a saving of $670.80 per year.

The practical approach: use the 14-day free trial to validate SE Ranking fits your workflow, then commit to annual billing. The trial gives full Core plan access with no payment details required. If you decide to continue after 14 days, switch to annual billing before entering payment details to lock in the lower rate.

What the SE Ranking Free Trial Includes

The 14-day trial gives full access to the Core plan. No credit card required. No watermarks on reports. No feature restrictions compared to paid Core. Your projects, keywords, and audit data are saved after the trial ends – they become accessible again when you subscribe.

See the full guide on how to get maximum value from the SE Ranking free trial.

SE Ranking vs Competitors: Pricing Comparison

Tool	Entry price (annual)	Projects	Keywords/day	White-label	Trial
SE Ranking Core	$103.20/mo	10	2,000	Included	14 days, no CC
SEMrush Pro	$117.33/mo	5	500	Extra cost	14 days, no CC
Ahrefs Lite	$108/mo	5	N/A	No	No trial
Mangools Basic	$29.90/mo	N/A	N/A	No	10 days, no CC
Moz Standard	$79/mo	3	300	No	7 days, CC required

SE Ranking Core offers the most generous project and keyword limits at this price point. White-label reporting is included by default – SEMrush charges extra for it on the Pro plan and requires Guru for full access.

Frequently Asked Questions