SE Ranking Agency Pack 2026: White-Label Features, Price & Who Needs It
SE Ranking’s Agency Pack is a $69/month add-on (annual billing only) available on Core and Growth plans. It adds: a white-label dashboard with custom domain and branding, 30 client seats, unlimited scheduled reports with AI summaries, a Lead Generator widget for embedding website audits, and placement in SE Ranking’s Agency Catalog. It requires annual billing and cannot be purchased as a standalone product. Verified July 2026 by ClaroRank.
Bottom Line – ClaroRank
SE Ranking’s Agency Pack at $69/month turns the platform into a fully branded client portal. For agencies sending regular reports and wanting clients to log in under their own domain, Core + Agency Pack at $172.20/month is the most cost-effective white-label solution in the SEO tool market. Ahrefs offers no white-label at any price. SEMrush’s agency features cost more for a comparable setup. The 14-day free trial lets you evaluate the base platform before committing to the annual billing that Agency Pack requires. Verified July 2026 by ClaroRank.
Intro: Most SE Ranking reviews focus on the base plan. The Agency Pack is where the platform becomes a different product – one that lets you deliver all reports, dashboards, and audits under your own brand with zero SE Ranking branding visible to clients. This page covers exactly what the Agency Pack includes, what it costs in combination with the base plan, and the specific workflow it is built for.
What the Agency Pack Includes
| Feature | Detail |
| White-label dashboard | Custom domain, branded login page, custom colors, logo, favicon – SE Ranking disappears completely from the client experience |
| 30 client seats | Clients log in to view their own data through your branded portal |
| Unlimited scheduled reports | Auto-delivered to clients on your schedule, with AI-generated summaries |
| Lead Generator widget | Embeddable audit form on your website – visitor gets a free audit, you get their contact details |
| Agency Catalog placement | Listed in SE Ranking’s public directory of agencies |
| Billing requirement | Annual billing only – not available on monthly plans |
| Plan requirement | Core or Growth – Agency Pack cannot be purchased standalone |
Try SE Ranking before committing to Agency Pack
The 14-day free trial gives full Core plan access – set up client projects, run audits, and generate white-label reports before deciding. No credit card required, no auto-charge on day 15.
Start Free Trial – No Credit Card →Total Agency Cost
| Combination | Monthly cost (annual billing) | Best for |
| Core + Agency Pack | $103.20 + $69 = $172.20/mo | Agencies with up to 10 active client projects |
| Growth + Agency Pack | $223.20 + $69 = $292.20/mo | Agencies with 10–30 active client projects |
| Core only (no Agency Pack) | $103.20/mo | Freelancers – white-label PDF reports already included in the base plan |
Important: white-label logo on PDF reports is already included in the base Core plan. The Agency Pack adds the custom domain, branded client login, 30 client seats, and the Lead Generator – the agency-specific features beyond basic report branding.
The most affordable white-label SEO platform in 2026
Core + Agency Pack at $172.20/month gives you full white-label branding, 30 client seats, and automated AI-summarised reporting – what competing platforms charge $250–400/month for. Annual billing required for Agency Pack.
Try SE Ranking Free for 14 Days →When the Agency Pack Makes Sense
- You send branded reports to 3+ clients and want SE Ranking branding completely removed from every touchpoint
- You want clients to log in to a live dashboard at your domain, not SE Ranking’s
- You want to automate report delivery on a weekly or monthly schedule with AI-generated summaries
- You want to generate leads from your website with an embedded SEO audit tool
When the Agency Pack Does NOT Make Sense
- Solo freelancers who only need PDF reports with their logo – already included in the base Core plan
- Teams that do not send client-facing dashboards or portals
- Anyone on monthly billing – Agency Pack requires annual commitment
- Agencies running fewer than 3 active client accounts – the base plan covers that workflow
How It Compares to Other White-Label SEO Platforms
| Platform | White-label cost | Client seats | Total entry cost |
| SE Ranking Core + Agency Pack | $69/mo add-on | 30 included | $172.20/mo |
| SEMrush Agency Growth Kit | ~$69/mo add-on | Limited | $186+/mo |
| Ahrefs | Not available | Not available | $129/mo minimum, no white-label |
| AgencyAnalytics | $79–$179/mo standalone | Unlimited | $79/mo (integrations required) |
SE Ranking Core + Agency Pack at $172.20/month delivers what competing platforms charge $250–400/month for – full white-label branding, 30 client seats, and automated AI-summarised reporting.
FAQ
Does the Agency Pack include a free trial?
The Agency Pack itself has no standalone trial. The SE Ranking 14-day free trial covers the Core plan base features. To evaluate Agency Pack functionality, you can sign up for Core and add Agency Pack on your first annual payment.
Can I add the Agency Pack to a monthly plan?
No. Agency Pack requires annual billing on Core or Growth. There is no monthly Agency Pack option.
What is the Lead Generator widget?
An embeddable form you add to your website that lets visitors request a free SEO audit. The form runs the audit through SE Ranking and delivers results to your visitor – while logging their contact details for your sales pipeline.
Does the Agency Pack include unlimited reports?
Yes. Scheduled report delivery is unlimited on Agency Pack. You can set up weekly, bi-weekly, or monthly auto-delivery to any number of client email addresses.
Is the Agency Catalog placement useful?
It is a directory listing, not a lead generation tool. Useful for brand visibility; not a significant source of inbound leads for most agencies.
Ready to run a white-label SEO agency?
Start with the 14-day free trial on Core – no credit card, full access. Add Agency Pack when you commit to annual. $172.20/month total for a complete branded agency workflow.
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